The other week I was talking with Paul Kozlowski of Other Press about studies that have been done on what gets a reader to actually purchase a book. As we all cynically assume, when it comes to purchasing a physical book from a brick-and-mortar store, reviews hardly matter at all—it’s all about the cover and the placement. This is obvious, sort of distressing (see previous post about the doom and gloom that tends to taint the covers of a lot of works of international literature), but also emphasizes the impact that a great display can have on getting certain books into the hands of readers.
So to that end—and to help promote at least one awesome bookstore that are helping promote the Best Translated Book Award—I thought I’d post this pictures of a display that Boswell Book Company put together in honor of the BTBAs. (If you’re not familiar with Boswell, it took over the former Harry W. Schwartz store that was on Downer Ave. in Milwaukee. It’s owned by Daniel Goldin—an amazing bookseller who shocked me with his intimate knowledge of Rochester when I first moved here.)


(Special thanks to Stacie Willilams for sending these along!)
“The small stone plaza was floating in the midday heat. The Christ of Elqui, kneeling on the ground, his gaze thrown back on high, the part in his hair dark under the Atacaman sun—he felt himself falling into an ecstasy.. . .
This slender, uncanny volume—the second, best-selling collection of stories by Russian author Ludmilla Petrushevskaya to appear in the U.S.—has already received considerable, well-deserved praise from many critics and high profile publications. Its seventeen short tales, averaging ten pages each, are. . .
The Urdu word basti refers to any space, intimate to worldly, and is often translated as “common place” or “a gathering place.” This book by Intizar Husain, who is widely regarded as one of the most important living Pakistani writers,. . .
The Whispering Muse, one of three books by Icelandic writer Sjón just published in North America, is nothing if not inventive. Stories within stories, shifting narration, leaps in time, and characters who transform from men to birds and back again—you’ve. . .
Luis Negrón’s debut collection Mundo Cruel is a journey through Puerto Rico’s gay world. Published in 2010, the book is already in its fifth Spanish edition. Here in the U.S., the collection has been published by Seven Stories Press and. . .
“South”
To have watched from one of your patios
the ancient stars
from the bank of shadow to have watched
the scattered lights
my ignorance has learned no names for
nor their places in constellations
to have heard the ring of. . .
When Icelandic author Andri Snær Magnason first published LoveStar, his darkly comic parable of corporate power and media influence run amok, the world was in a very different place. (This was back before both Facebook and Twitter, if you can. . .
When starting Hi, This Is Conchita and Other Stories, Santiago Roncagliolo’s second work to be translated into English, I was expecting Roncagliolo to explore the line between evil and religion that was front and center in Red April. Admittedly, I. . .
Christa Wolf’s newly-translated City of Angels is a novel of atonement, and in this way the work of art that it resembles most to me is not another book, but the 2003 Sophia Coppola film Lost in Translation. Like that. . .
French author—philosopher, poet, novelist—de Roblès writes something approaching the Great (Latin) American Novel, about Brazilian characters, one of whom is steeped in the life of the seventeenth century polymath (but almost always erroneous) Jesuit Athanasius Kircher. Eleazard von Wogau, a. . .