6 January 14 | Chad W. Post

I’m not entirely sure what a Zola is—an ebook only store! a social network for readers! a discovery engine! something made in Manhattan!—but apparently it’s important enough to acquire (and thankfully dismantle) Bookish.

From Publishers Weekly:

Bookish, the struggling social network funded by three of the big five publishers, has been acquired by start-up online retailer, Zola Books. The news comes after lingering questions about the fate of Bookish, a venture which was announced in May 2011, did not go live until early 2013, and went through a string of CEOs as it struggled to gain traction.

That may be the harshest, diplomatic statement I’ve ever read in PW. Basically, Bookish took a million years too long to launch, and when it finally did, it’s product was pretty shitty. And although I’m sure the families of Bookish employees actually buy books through the site, no one else does.

Joe Regal, founder and CEO of Zola, told PW that both the Bookish name, and the URL, will stay intact in the coming months, and that he hopes to “keep the best parts of Bookish alive in one form or another long after that.” In terms of Bookish’s staff, Regal said he expects to keep “about half” of the company’s existing employees [. . .]

Which basically means that the Bookish era is over, except for the recommendation algorithm (which is supposedly good? a statement that I can’t possibly believe) will be incorporated into Zola’s site. And something about social networking.

I’m not sure I’d ever use Zola, but at least they allow users the option of giving the Indie Bookstore of your choice a portion of all your purchases. Bookish never did that.

OK, enough with this. But you should check out this post about Bookish’s launch. It’s pretty funny. And ranty. Here’s a snippet:

When I first heard about Bookish, the word on the street was that it would be a “Pitchfork for Books.” (See this post on Melville House that echos this belief.) I believed/hoped that this would be a site in which 3-5 books from a dozen different categories (fiction, business books, sci-fi, health, etc.) would be reviewed on a daily basis. That it would serve that critical “discovery” function in which readers (especially those not reading best-sellers) could find out what’s coming out and if they should seek it out.

THAT would be extremely valuable to readers, and would have the potential to become a “taste-making” book site that is respected by a wide range of readers. A site that could take over for the loss of newspaper reviews and position itself as more reputable than most blogs. Also, by actually focusing on books instead of publishing news or gossip, it would be pretty damn unique. Something for readers, not just insiders.

But that sort of book discovery isn’t sexy anymore. The Age of Screens is also the Age of Big Data. An editorial vision has been replaced by an algorithm. Why hire 20 editors to curate reviews and cultivate a reading community when you can get readers to piss away spend their time entering in gobs of information about which books they’ve read, bought, and liked, and then crunch that data and recommend that the next book they read is Hunger Games?

(My luddite tendencies are at full-force today.)

Looking at Bookish, it’s clear that it’s definitely NOT the Pitchfork for books. Before getting into what it is, I need to explain a bit more about why it WOULD NEVER be the Pitchfork for books. And why it’s kind of evil.

First off, this site (and it’s rather corporate, lame name) is funded by Simon & Schuster, Penguin, and Hachette—three of the largest publishers in the country. (Especially if you consider Penguin being Penguin + Random House.) Can corporate publishers really ever be the “taste-makers” in the sense that Pitchfork is? Absolutely not. In fact, no publisher can/should. An independent group of smart readers evaluating all the books coming out and highlighting ones from commercial, indie, and university presses can have an editorial vision that gets passed along to readers. And even if Bookish has a separate staff, its editorial objectivity has already been compromised.


Comments are disabled for this article.
....
Kamal Jann
Kamal Jann by Dominique Eddé
Reviewed by Lori Feathers

Kamal Jann by the Lebanese born author Dominique Eddé is a tale of familial and political intrigue, a murky stew of byzantine alliances, betrayals, and hostilities. It is a well-told story of revenge and, what’s more, a serious novel that. . .

Read More >

I Called Him Necktie
I Called Him Necktie by Milena Michiko Flašar
Reviewed by Christopher Iacono

While looking back at an episode in his life, twenty-year-old Taguchi Hiro remembers what his friend Kumamoto Akira said about poetry.

Its perfection arises precisely from its imperfection . . . . I have an image in my head. I see. . .

Read More >

Return to Killybegs
Return to Killybegs by Sorj Chalandon
Reviewed by Vincent Francone

The central concern of Sorj Chalandon’s novel Return to Killybegs appears to be explaining how a person of staunch political activism can be lead to betray his cause, his country, his people. Truth be told, the real theme of the. . .

Read More >

The Last Days
The Last Days by Laurent Seksik
Reviewed by Peter Biellp

Spoiler alert: acclaimed writer Stefan Zweig and his wife Lotte kill themselves at the end of Lauren Seksik’s 2010 novel, The Last Days.

It’s hard to avoid spoiling this mystery. Zweig’s suicide actually happened, in Brazil in 1942, and since then. . .

Read More >

Selected Stories
Selected Stories by Kjell Askildsen
Reviewed by P. T. Smith

To call Kjell Askildsen’s style sparse or terse would be to understate just how far he pushes his prose. Almost nothing is explained, elaborated on. In simple sentences, events occur, words are exchanged, narrators have brief thoughts. As often as. . .

Read More >

Letter from an Unknown Woman and Other Stories
Letter from an Unknown Woman and Other Stories by Stefan Zweig
Reviewed by Christopher Iacono

After a mysterious woman confesses to an author simply known as “R” that she has loved him since she was a teenager, she offers the following explanation: “There is nothing on earth like the love of a child that passes. . .

Read More >

Colorless Tsukuru and His Years of Pilgrimage
Colorless Tsukuru and His Years of Pilgrimage by Haruki Murakami
Reviewed by Will Eells

Floating around the internet amid the hoopla of a new Haruki Murakami release, you may have come across a certain Murakami Bingo courtesy of Grant Snider. It is exactly what it sounds like, and it’s funny because it’s true,. . .

Read More >

The Matiushin Case
The Matiushin Case by Oleg Pavlov
Reviewed by Brandy Harrison

The publisher’s blurb for Oleg Pavlov’s The Matiushin Case promises the prospective reader “a Crime and Punishment for today,” the sort of comparison that is almost always guaranteed to do a disservice to both the legendary dead and the ambitious. . .

Read More >

Fear: A Novel of World War I
Fear: A Novel of World War I by Gabriel Chevallier
Reviewed by Paul Doyle

One hundred years have passed since the start of World War I and it is difficult to believe that there are still novels, considered classics in their own countries, that have never been published in English. Perhaps it was the. . .

Read More >

Little Grey Lies
Little Grey Lies by Hédi Kaddour
Reviewed by P. T. Smith

In the London of Hédi Kaddour’s Little Grey Lies, translated by Teresa Lavender Fagan, peace has settled, but the tensions, fears, and anger of the Great War remain, even if tucked away behind stories and lies. Directly ahead, as those. . .

Read More >

The next few events from our Translation Events Calendar: See More Events >