University of Rochester
Creative Services
Graphic Identity Standards:
Unit Marks
Guidelines and Downloads
A limited number of alternate treatments have been developed to provide the professional schools and major units of the University a coordinated and consistent look.
To build consistency throughout the University identity system, these unit marks consist of the shield element and wordmarks specific to the school or major unit, using the same type style as the University logo.
Three versions are available for each unit. In each arrangement, the relative position and proportions of the wordmark and shield are locked. These three arrangements should not be altered in any way.
Rules for usage of the University logo also apply to each of the unit marks. By downloading these files, you are agreeing to follow the standards and guidelines outlined on this site and in the Graphic Standards Manual.
 One-color |
 One-color for dark backgrounds |
 Two-color |
 Two-color for dark backgrounds |
Eastman School of Music
EPS files are available for each arrangement of the Eastman logo.
Version One
Version One is the standard version that is preferred for most uses.
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Version Two
Version Two is designed to fit in square or circular areas, where Version One would be too wide.
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Version Three
Version Three works in designs where Version One and Version Two are too tall to fit in the space available.
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Memorial Art Gallery
EPS files are available for each arrangement of the MAG logo.
Version One
Version One is the standard version that is preferred for most uses.
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Version Two
Version Two is designed to fit in square or circular areas, where Version One would be too wide.
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Version Three
Version Three works in designs where Version One and Version Two are too tall to fit in the space available.
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Warner School of Education
EPS files are available for each arrangement of the Warner logo.
Version One
Version One is the standard version that is preferred for most uses.
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Version Two
Version Two is designed to fit in square or circular areas, where Version One would be too wide.
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Version Three
Version Three works in designs where Version One and Version Two are too tall to fit in the space available.
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