{"id":666012,"date":"2019-06-27T19:46:39","date_gmt":"2019-06-27T19:46:39","guid":{"rendered":"http:\/\/www.rochester.edu\/advancement\/?page_id=666012"},"modified":"2019-06-27T20:15:15","modified_gmt":"2019-06-27T20:15:15","slug":"fiscal-year-end-giving-toolkit","status":"publish","type":"page","link":"https:\/\/www.rochester.edu\/advancement\/how-to-give\/annual-giving\/fiscal-year-end-giving-toolkit\/","title":{"rendered":"Fiscal Year End Giving Toolkit"},"content":{"rendered":"<p>[vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_image=&#8221;663132&#8243; css_animation=&#8221;&#8221; box_shadow_on_row=&#8221;no&#8221;][vc_column css_animation=&#8221;fadeIn&#8221;][vc_row_inner row_type=&#8221;row&#8221; type=&#8221;full_width&#8221; use_row_as_full_screen_section_slide=&#8221;no&#8221; text_align=&#8221;left&#8221; css_animation=&#8221;&#8221; box_shadow_on_row=&#8221;no&#8221;][vc_column_inner][vc_empty_space height=&#8221;125px&#8221; image_repeat=&#8221;no-repeat&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=&#8221;row&#8221; type=&#8221;grid&#8221; use_row_as_full_screen_section_slide=&#8221;no&#8221; text_align=&#8221;center&#8221; css_animation=&#8221;&#8221; box_shadow_on_row=&#8221;no&#8221;][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243; css=&#8221;.vc_custom_1559076576086{border-top-width: 5px !important;padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: rgba(21,35,74,0.8) !important;*background-color: rgb(21,35,74) !important;border-top-color: #fac600 !important;border-top-style: solid !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1561666497902{padding-top: 15px !important;padding-bottom: 25px !important;}&#8221;]<\/p>\n<h2 class=\"rev-text\" style=\"text-align: center;\"><strong>Fiscal Year End Giving Toolkit<\/strong><\/h2>\n<p class=\"rev-text\" style=\"text-align: center;\">Help the University of Rochester and its Medical Center generate last minute gifts and support before the fiscal year ends on June 30.<\/p>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;20px&#8221; image_repeat=&#8221;no-repeat&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=&#8221;row&#8221; type=&#8221;full_width&#8221; use_row_as_full_screen_section_slide=&#8221;no&#8221; text_align=&#8221;left&#8221; css_animation=&#8221;&#8221; box_shadow_on_row=&#8221;no&#8221;][vc_column_inner][vc_empty_space height=&#8221;125px&#8221; image_repeat=&#8221;no-repeat&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; css_animation=&#8221;&#8221; box_shadow_on_row=&#8221;no&#8221;][vc_column][vc_empty_space height=&#8221;50px&#8221; image_repeat=&#8221;no-repeat&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; text_align=&#8221;left&#8221; css_animation=&#8221;&#8221; box_shadow_on_row=&#8221;no&#8221;][vc_column][vc_column_text]<\/p>\n<h2><strong>Advancement Year-End Boilerplate Messaging: <\/strong><\/h2>\n<p>\u201cWhen you make your gift by June 30, you will make a difference to students and jumpstart impact across the University in July.\u201d<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Advancement Year-End Outreach To Be Aware Of:<\/strong><\/h2>\n<ul>\n<li><strong>6\/27<\/strong> \u2013 Annual Giving Programs \u201c48-Hour\u201d Email Appeals\n<ul>\n<li>Segments: Academic, Community, Reunion, Young Alumni, Rochester Loyal Society, Eastman, Athletics<\/li>\n<\/ul>\n<\/li>\n<li><strong>6\/29<\/strong> \u2013 Annual Giving Programs \u201924-Hour\u201d, Last-Chance Email Appeals\n<ul>\n<li>Segments: All-Academic, Community<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><strong>Ways to Promote Year-End Giving:<\/strong><\/h2>\n<ul>\n<li>Forward or share one of the above Advancement communications to your personal network of friends, classmates, and family.<\/li>\n<li>Write your own personal email appeal to your network of friends, classmates, and family. Personalize it with why you feel it\u2019s important to give and where you choose to give yourself.<\/li>\n<li>Create a social media post about making a gift before June 30. Personalize it with why you feel it\u2019s important to give and where you choose to give yourself.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><strong>Sample Language:<\/strong><\/h2>\n<ul>\n<li>I choose to give to [<em>Insert Support Area<\/em>] because [<em>Reason for Giving<\/em>]. I hope you will join me by making a gift, of any size, to any area of the University, before June 30.<\/li>\n<li>Together, we can make a big difference. Be sure to make your gift, of any amount, before June 30.<\/li>\n<li>I donated this year. Join me in making an impact on the next generation of UR students!<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><strong>Images:<\/strong><\/h2>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;15px&#8221; image_repeat=&#8221;no-repeat&#8221;][vc_row_inner row_type=&#8221;row&#8221; type=&#8221;full_width&#8221; use_row_as_full_screen_section_slide=&#8221;no&#8221; text_align=&#8221;left&#8221; css_animation=&#8221;&#8221; box_shadow_on_row=&#8221;no&#8221;][vc_column_inner width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;666082&#8243; img_size=&#8221;medium&#8221; alignment=&#8221;center&#8221; onclick=&#8221;custom_link&#8221; mkd_css_animation=&#8221;&#8221; link=&#8221;http:\/\/www.rochester.edu\/advancement\/wp-content\/uploads\/2019\/06\/UR_Every-Dollar-Makes-a-Difference_1000x1000.png.zip&#8221;][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/www.rochester.edu\/advancement\/wp-content\/uploads\/2019\/06\/UR_Every-Dollar-Makes-a-Difference_1000x1000.png.zip\">Download \u2193<\/a><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_empty_space height=&#8221;25px&#8221; image_repeat=&#8221;no-repeat&#8221;][vc_empty_space height=&#8221;25px&#8221; image_repeat=&#8221;no-repeat&#8221;][vc_single_image image=&#8221;666062&#8243; img_size=&#8221;medium&#8221; alignment=&#8221;center&#8221; onclick=&#8221;custom_link&#8221; mkd_css_animation=&#8221;&#8221; link=&#8221;http:\/\/www.rochester.edu\/advancement\/wp-content\/uploads\/2019\/06\/UR_Every-Dollar-Makes-a-Difference_1240x628.png.zip&#8221;][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/www.rochester.edu\/advancement\/wp-content\/uploads\/2019\/06\/UR_Every-Dollar-Makes-a-Difference_1240x628.png.zip\">Download \u2193<\/a><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;666072&#8243; img_size=&#8221;medium&#8221; alignment=&#8221;center&#8221; onclick=&#8221;custom_link&#8221; mkd_css_animation=&#8221;&#8221; link=&#8221;http:\/\/www.rochester.edu\/advancement\/wp-content\/uploads\/2019\/06\/UR_I-Donated-Badge_1000x1000.png.zip&#8221;][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/www.rochester.edu\/advancement\/wp-content\/uploads\/2019\/06\/UR_I-Donated-Badge_1000x1000.png.zip\">Download \u2193<\/a><\/p>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;25px&#8221; image_repeat=&#8221;no-repeat&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;666052&#8243; img_size=&#8221;medium&#8221; alignment=&#8221;center&#8221; onclick=&#8221;custom_link&#8221; mkd_css_animation=&#8221;&#8221; link=&#8221;http:\/\/www.rochester.edu\/advancement\/wp-content\/uploads\/2019\/06\/UR_Proud-to-Give-Back_1000x1000.png-2.zip&#8221;][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/www.rochester.edu\/advancement\/wp-content\/uploads\/2019\/06\/UR_Proud-to-Give-Back_1000x1000.png-2.zip\">Download \u2193<\/a><\/p>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;25px&#8221; image_repeat=&#8221;no-repeat&#8221;][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8221;25px&#8221; image_repeat=&#8221;no-repeat&#8221;][vc_column_text]<\/p>\n<h2><strong>Reminder &#8211; Ways To Give: <\/strong><\/h2>\n<ul>\n<li>Through our\u00a0<a href=\"https:\/\/securelb.imodules.com\/s\/1676\/giving3\/giving3.aspx?sid=1676&amp;gid=2&amp;pgid=712&amp;cid=1541&amp;appealcode=15U2Y\" target=\"_blank\" rel=\"noopener noreferrer\">secure online giving form<\/a><\/li>\n<li>By phone \u2013\u00a0866-673-0181<\/li>\n<li>By mail with a check dated and postmarked by June 30:<\/li>\n<\/ul>\n<p style=\"padding-left: 40px;\"><em>University of Rochester<\/em><em><br \/>\nOffice of Gift and Donor Records<br \/>\n300 East River Road Box 270032<br \/>\nRochester, NY 14627<\/em><\/p>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;50px&#8221; image_repeat=&#8221;no-repeat&#8221;][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>University of Rochester students share a desire to be themselves, to study what they love, and to make a real difference in the world.<\/p>\n","protected":false},"author":26,"featured_media":663442,"parent":39236,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full_width.php","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-666012","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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