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Mark Ain Business Model Competition

The Mark Ain Business Model Competition (Fall Semester)

The Mark Ain Business Model Competition, established in 2007, provides aspiring student entrepreneurs at the University of Rochester an opportunity to present their business idea (in any industry) and compete for $13,500 in cash prizes. Students who wish to enter the competition must be enrolled in the Ain Foundry Program.

The competition is open to current University of Rochester students at any level of study, and is made possible by support from Simon alumnus and entrepreneur Mark S. Ain ’67S (MBA), founder of Kronos Incorporated, the Chelmsford, Massachusetts-based market leader in the workforce management industry.

  • Applications must be submitted online.
    Submission Deadline is October 27th at 11:59pm. 

The Mark Ain Business Model Competition

Eligibility, Rules & Prizes

Eligibility

  • Applications must be submitted online.
    Deadline for Submission: October 27th at 11:59pm. 
  • All competition participants must currently be enrolled at the University of Rochester. Only active UR students in good standing are eligible to present in the business model competition and receive prize money. However, companies may include non-UR students on their team. Prize money cannot be given to non-UR students.
  • Students from both undergraduate and graduate programs are encouraged to participate.
  • Students who wish to enter the competition must be enrolled in the Ain Foundry Program.

Rules

  • Teams may consist of no more than five individuals and it is recommended to have at least two members on each team.

  • Submission Deadline for the for the current academic year are listed below:

      • Submission Deadline: Submission Deadline is October 27th at 11:59pm. 
        An Executive Summary
        Business Model Canvas
        Video pitch (8 Minutes in Length) with Slide Deck
        Customer Discovery Evidence – Short Summary of Interviews & Surveys

    • Finalists are selected prior to the competition.
      Finalist will be notified November 3rd. 

    • Finalist will pitch in person on November 7th at 2pm at Wegmans Auditorium in Wegmans Hall. 

  • The business model must be in the idea, development, or start-up stage.
  • Teams that have previously won first prize in a previous year Ain Business Model Competition may not enter the same competition with the same venture a second time.

Awards

Cash prizes have been made possible by the generous donation of Simon alumnus Mark S. Ain ’67S (MBA), founder of Kronos Incorporated.

  • 1st Place: $10,000
  • 2nd Place: $2,500
  • 3rd Place: $1,000

Only students listed in the Team Member section of the Competition Application will be eligible for any prize money awarded. Prize money will be split evenly among all team members listed in the application. No exceptions.

If a competition entry is based on work completed for a class AND if any student(s) who contributed to said work but are not taking part in the competition, they must provide written consent to the Ain Center stating that they consent to use of their work and forfeit any claims to any prize money won.

Cash prizes are not tax-exempt. International students may have additional holds; please contact ISO with any questions.

Video Pitch Important Information: 8-Minute Pitch Video

Submit an 8-minute maximum video presenting your business model and opportunity. Your pitch should cover the problem, customer, solution, business model, market opportunity, competitive advantage, and traction or validation.

Video Link | Upload your video to YouTube, Google Drive, Vimeo, or another video platform and submit the shareable link.

Your video does not need to be public:

  • YouTube: Select Unlisted
  • Google Drive: Select Anyone with the link → Viewer
  • Make sure judges can view the video without requesting access or signing into your account.

Please test your link in an incognito/private browser before submitting.

Guidelines

Guidelines for Submissions

  • Submission Deadline for the for the current academic year are listed below:

      • Submission Deadline: Submission Deadline is October 27th at 11:59pm. 
        An Executive Summary
        Business Model Canvas
        Video pitch (8 Minutes in Length) with Slide Deck
        Customer Discovery Evidence – Short Summary of Interviews & Surveys

    • Finalists are selected prior to the competition. Finalist will be notified November 3rd. 

    • Finalist will pitch in person on November 7th at 2pm at Wegmans Auditorium. 

Judging

  • All participating teams must submit an executive summary, a business model canvas, customer discovery evidence – short summary of interviews & surveys, and a video pitch no longer than 8 minutes as part of their application. Based on these submissions, up to five (5) finalist teams will be selected.

    Finalist teams will have the opportunity to practice their presentations with coaches prior to the competition. On November 7th at 2:00 PM, the five (5) finalist teams will present their business models to a judging panel for prize consideration. Winners will be announced at the conclusion of the competition.

Past Winners

2025 Winners

  • 1st Place:  Scyntek – Karthik Ramakrishnan
  • 2nd Place:  VivoFlux – Kaihua (Chloe) Chen, Isabelle Linares, Azmeer Sharipol
  • 3rd Place:  Convort – Hashem Alomari

2024 Winners

  • 1st Place:  VAPGuard – Aditya Gunturi, Sudarshan Ramanan, Aashay Mardikar, Mathew Stephen
  • 2nd Place:  SentienIO, Inc. – Masum Hasan
  • 3rd Place:  W.E.L.D. – Judy Monickaraj, Jazmin Phommavanh, Ignacio Rodiguez, Aveisha Maharaj

2023 Winners

  • 1st Place:  Penpal – Tamuda Chimhanda ’26 (Computer Science), Samuel Henderson ’25 (Computer Science), Alessio Simoya ’22 (Computer Science)
  • 2nd Place: Instaboard – Andy Zhou ’23 (Applied Mathematics, Finance), Lauren Yu ’23 (Information Systems, Data Science)
  • 3rd Place: Piyata – Paterne Iradukunda ’23 (Electrical and Computer Engineering), Isaac Ayeyi Turkson ’23 (Electrical and Computer Engineering)
  • Finalist: Rempay – Solomon Afotey (MBA, Business Administration), Olayemi Ajibade ’22 (MBA, Business Administration)
  • Finalist: Alpha Collaboration – Vincent Chen ’27 (Applied Mathematics), Haotian Gao (Business Analytics), Hao Chen

2022 Winners

  • 1st Place:  RHM Innovations Inc. – Brandon Davis ’23 (PhD, Biochemistry and Molecular Biology), Courtney Burris ’23 (PhD, Industrial and Systems Engineering)
  • 2nd Place: Photonect – Juniyali Nauriyal ’23 (PhD, ECE),
    Sushant Kumar ’24 (PhD, Optics)
  • 3rd Place: Bio-Spire – Amanda Adams ’22 (BS, Biomedical Engineering), Maria Schapfel ’23 (BS, Molecular Genetics), Tiana Saloman ’22 (BS, Biomedical Engineering), Tracey Moyston ’22 (BS, Biomedical Engineering), Anca Frasineau ’22 (BS/BA, Molecular Genetics and Chemistry)
  • Finalist: Bubble Trouble – Michael Lee ’22 (MS, Biomedical Engineering), Warish Orko ’22 (MS, Biomedical Engineering), Samuel C. Marquet ’22 (MS, Biomedical Engineering), Mark Truskinovsky ’22 (MS, Biomedical Engineering)
  • Finalist: ScrewIT Kit – Abbi Miller ’22 (MS, Biomedical Engineering), Allison Coon ’22 (MS, Biomedical Engineering), Sylvia Zhong ’22 (MS, Biomedical Engineering), Haotian Li ’22 (MS, TEAM)

2021 Winners

  • 1st Place:  Advanced Growing Resources – Francis Pellegrino ’22 (BS, Optical Engineering); Heriniaina Rajaoberison ’22 (BS, Optical Engineering); Andrew Thankson ’22 (BS, Computer Science)
  • 2nd Place: Neuro 2.0 Technologies – Matthew Izard ’20 (BS, Biomedical Engineering), ’21 (MS, Biomedical Engineering); Julia Schroth ’21 (MS, Biomedical Engineering); Huaze Xie ’22 (MS, Optics)
  • 3rd Place: Guild Me – Stephanie Marvin ’22 (MBA)
  • Finalist: RHM Innovations – Brandon Davis ’20 (MS, Biochemistry), ’23 (PhD, Biochemistry)
  • Finalist: Modern Spine – Jared Ocasio ’21 (MS, Biomedical Engineering); Charles Patterson ’20 (BS, Biomedical Engineering), ’21 (MS, Biomedical Engineering); Nina Stash ’20 (BS, Biomedical Engineering), ’21 (MS, Biomedical Engineering)

2019 Winners

  • 1st Place:  Successful Heart Solutions – Vinny Costantino ’19 (MBA); Joe Geiger ’19 (MBA); Yangyang Shao ’19 (MS, Technical Entrepreneurship and Management); Jonathan Yakubov ’19 (MS, Technical Entrepreneurship and Management)
  • 2nd Place: StrongBrain – Max Sims ’16 (BA and BS, Business and Neuroscience), ’19 (MBA)
  • 3rd Place: MyStohos – Arjun Arora ’19 (MBA); Steven Chew ’19 (MBA)
  • Finalist: EZ Water – Afnan Ahmed ’21 (BS, Chemical Engineering); Syed Muhammad Miqdad ’19 (BS, Chemical Engineering); Claude Mulindi ’22 (BS, Chemical Engineering); Derrick Murekezi ’19 (BS, Geological Sciences)
  • Finalist: WetWare Systems – Nicholas Drogo ’19 (BS, Biomedical Engineering); Andrew Kaseman ’21 (BS, Biology); Scott McKinney ’21 (BS, Computer Science); Oliver Ostriker ’19 (BA, Financial Economics); Bradley Smith ’20 (BS, Neuroscience)

2018 Winners

  • 1st Place:  CompreSure Medical – Alyssa Lopez ’18 (MS, Biomedical Engineering); Gregory Dadourian ’18 (MS, Biomedical Engineering); Meghann Meyer ’18 (MS, Biomedical Engineering); Rachel Zimmer ’18 (MBA, Business Administration)
  • 2nd Place: ADASI – Rebecca Amorese ’18 (MS, Biomedical Engineering); Amanda Smith ’18 (MS, Biomedical Engineering); Evan Sosnow ’18 (MS, Biomedical Engineering)
  • 3rd Place: Prosthesis for a New Syria – Ibrahim Mohammad ’23 (PhD, Mechanical Engineering); Omar Soufan ’18 (MS, Technical Entrepreneurship and Management)
  • Finalist: GOAT Industries – Chibueze Onwunaka ’20 (EdD, K-12 Education Leadership)
  • Finalist: UR Connected – Allen Chen ’19 (BS, Neuroscience); Krista Pipho ’18 (BS, Biochemistry); Brandon Smart ’19 (BS, Computer Science and Finance); Hetince Zhao ’18 (BS, Biomedical Engineering)

2017 Winners

  • 1st Place (TIE): Meliora Homes (Team Meliora) – Edgar Alaniz ’17 (BA in Biology and Clinical Psychology); Carlos “Yuki” Gonzalez ’17 (BA in Financial Economics); Ibrahim Mohammad ’17 (BS in Mechanical Engineering and BA in Mathematics); Omar Soufan ’17 (BS in Biomedical Engineering)
  • 1st Place (TIE): Proteus Medical – Connor J. McBride ’17 (BS in Biomedical Engineering); Edward F. Ruppel ’17 (BS in Biomedical Engineering); Chandler W. Woo ’17 (BS in Biomedical Engineering)
  • 3rd Place: Chalaza Technologies – Sean Humesky ’17 (MS in TEAM); Lei Liao ’17 (MS in TEAM); Kristopher Page ’17 (MS in TEAM); Brianna Rockwell ’17 (MS in TEAM)
  • Finalist: Blush Bokonzi – Mahodo Marthe Avissoudo ’17 (BS in Mechanical Engineering); Gaella Kabeya ’18 (BS in Brain and Cognitive Sciences)
  • Finalist: Nutrascientia – Florencia Spinella ’17 (MS in TEAM); Steven Teng ‘17S (MS in Finance); Xiaoyu Xu ‘17S (MS in Finance)

2016 Winners

  • 1st Place: 0Limits – Facundo Ciancio ’16 (MS in TEAM); Ian Lin ’16 (MS in TEAM); Alvise Pallaro ’16 (MS in TEAM); David Thomas ’16 (MS in TEAM)
  • 2nd Place: StimSense – Martin Gitomer ’16 (MS in Biomedical Engineering); Alin Ponici ’14 (BS in Biomedical Engineering), ’16 (MS in TEAM); Shwe Pyie ’16 (MS in Biomedical Engineering); Jia Shi ’16 (MS in TEAM)
  • 3rd Place: Endogenesis – Aaron Allen ’16 (MS in TEAM); Ryan Dawes (PhD Candidate in Neuroscience); Benjamin Feifke ’15 (BS in Optics), ’16 (MS in Data Science); Anchal Sharma ’15 (MS in Optics)
  • Finalist: InstaCharge – Ninoshka Fernandes ’14 (MS in Biomedical Engineering), ’16 (MS in TEAM), (PhD Candidate in Biomedical Engineering); Qi Tang ’16 (MS in TEAM); Isaac Tung ’16S (MBA); Shujing (Juno) Yu ’16 (MS in TEAM)
  • Finalist: Stoma, LLC – Madhu Ashok ’14 (BS in Optics), ’16 (MS in TEAM); Christi Fox ’17 (MS in TEAM); Shubham Jain ’16 (MS in TEAM); Adalberto Perez ’15 (BS in Mechanical Engineering), ’16 (MS in TEAM)

2015 Winners

  • 1st Place: Motion Correct – Junning Chai ’15 (MS), Sairam Ramasubramaniam ’15S (MBA), Nishant Saboo ’15S (MBA), Wenli Wang ’11 (MS) and PhD Candidate
  • 2nd Place: Null Space – Lucian Copeland ’15, Alexander Matthers ’15
  • 3rd Place: Fuse-UR – Elie Farah ’15S (MBA), Kierstan Ryan ’15 (MS), Brian Shen ’15 (MS) and PhD Candidate, Megan Stockdill ’15 (MS)
  • Finalist: Cλ – Seth Reining ’15 (MS), Anthony Yee ’15 (MS) and PhD Candidate, Xiangzhi Yu, PhD Candidate, Yang Zhao, PhD Candidate
  • Finalist: Loopality – Travis Church ’15S (MBA), Helen Wang ’15S (MBA)

2014 Winners

  • 1st Place: SmartDialysis – Li “Adam” Deng ’14 (MS), Steven Gillmer (PhD Candidate), Kenneth Goodfellow ’14 (MS), (PhD Candidate), Aizhong Zhang ’14 ’14 (MS), (PhD Candidate), Bowei Zhang ’14 (MS)
  • 2nd Place: Ovlay – Joungyoon “Felix” Kim ’14
  • 3rd Place: ClarElast – Yonghao “Max” Deng ’14 (MS), Jennifer Fadimba ’14 (MS), Ken Oyeka ’14 (MS), Alexander Partin ’14 (MS), (PhD Candidate)
  • Finalist: MelioraTx – Christopher Henry ’14S (MBA), Laura Jo Marino ’15S (MBA), Audrey McNamara ’14S (MBA), Raul Salinas ’14S (MBA)
  • Finalist: PROTEA Medical – Ryan DeAngelis ’14 (MS), Christine Donivan ’14S (MS), Jess Indyk ’14 (MS), Stephen Zhang ’14 (MS)

2013 Winners

  • 1st Place: Health Care Originals – Sharon Samjitsingh ’13 (MS), Prinson Dsouza ’13 (MS), Ran Gao ’13 (MS), ChenChen Qu ’13 (MS)
  • 2nd Place: SMP MicroStamps – Megan DeWitt ’13 (MS), Andrew Durney ’16 (PhD), William Finnie ’13 (MS), Kwaku Owusu ’14S (MBA)
  • 3rd Place: Ovitz – Joungyoon “Felix” Kim ’14, Gyeonghun Lee ’13S (MS), Hyieop Lim ’13S (MS)
  • Finalist: SixFold Equity – Alicia Henn ’13S (EMBA), Martin Birmingham ’13S (EMBA), Anthony Froix ’13S (EMBA), Nancy Sutton ’13S (EMBA), Michael Van Meter ’13S (EMBA), Marcos Rodriguez ’13S (EMBA)
  • Finalist: Formation 3D – Steven Trambert ’13, Alex Feiszli ’14, Eric Frank ’13

2012 Winners

  •  1st Place: LighTip – Cristina Canavesi (PhD), Nebiat Kidane ’12 (MBA), Cheng Shu ’12 (MS), Luis Soto ’12 (MS)
  • 2nd Place: Mono-Mano – Travis Block ’12 (BS), Sara Hutchinson ’12 (BS), Dominic Marino ’12 (BS), David Narrow ’12 (BS), Martin Szeto ’12 (BS)
  • 3rd Place: TrueSeal – Shaojie Liu ’12 (MS), Rachel Rakvica ’12 (MS), Sijia Sun ’12 (MS), Ethan Williams ’12 (MBA)
  • Finalist: Kukla Tea Company – Clarissa Perkins ’12 (BA)
  • Finalist: Poseidon – Nicole Varble ’12 (MS), Christopher McLane ’12 (MBA), Laurana Ryback ’12 (MS)

2011 Winners

  • 1st Place: Maravilla – Henry Eshenour ’11 (MBA), Tim DeGrave ’11 (MBA), Christopher Larsen ’11 (MBA)
  • 2nd Place: TaaDoo – Kevin Beavers ’11 (EMBA), Chad Carta ’11 (MBA), Brennan Mulcahey ’11 (MBA), David Reiner ’11 (MBA)
  • 3rd Place: OmNeo, LLC – Benjamin Freedman ’11 (BS), Johanna Kelly ’11 (BS)
  • Finalist: MRSA – Boris Alvarez ’11 (MS), Daniela Santibanez ’11 (MS), Sergio Toloza ’11 (MS)
  • Finalist: VendiCab – Seth Hauben ’11 (MBA), Alex Sylvester ’11 (MBA), Maya Boyd ’11 (MBA), Deirdre Corbi ’11 (MBA), Stanley Cheung ’11 (MBA)

2010 Winners

  • 1st Place: MediTel Health Solutions – Benjamin George ’13 (MD) and Jason Reminick ’13 (MD and MBA)
  • 2nd Place: QMD Biosystems – Christophe Dorrer’11 (MBA), Soumya Mitra ’10 (MBA), and Jie Qiao ’11 (MBA)
  • 3rd Place: I-Squared Materials – Sriram Atchutuni ’10 (EMBA), Pankaj Gupta ’13 (PhD), Nitin Tyagi ’11 (MS), and Weston Wicks ’11 (MBA)
  • Finalist: Oregano.com – Byron Barnes ’10 (MBA), James Hart ’10 (MD and PhD), Brian Jenssen ’10 (MD), Jason Morrow ’10 (MBA), and Alexander Pearson ’10 (MD and PhD)
  • Finalist: Arm EmBrace – Sara Ripp ’10 (BS) and Kerry Wang ’10 (BS)

2009 Winners

  • 1st Place: CustomEyes – Melissa Chow, Ying Geng, Rodrigo Mancilla, Abbie Tippie
  • 2nd Place: MCH Management – Christopher Czarnecki, Jeffrey Haniff, Brian Mirochnik
  • 3rd Place: Polynet Technology – Cheryl Blechman, Woojin Han, Alvin Lomibao, Charity Wallace
  • Finalist: Brightwave Solar, Inc. – Eric Christensen, Xinye Lou, Jonathan Sherwood, Raisa Velthuis
  • Finalist: Target Waveform, Inc. – Prashant Baveja, Shih-Shuan (Sean) Hsu, Matt Piede, Christy Sheehy

2008 Winners

  • 1st Place: Thermal Ventures – Carlin Gettliffe, James Cassuto
  • 2nd Place: Handheld Optical Technologies – Nathan Alves, Mitchele Au, Justin Goldstein, Jonathan Weber
  • 3rd Place: TriAD, LLC – Amanda Kingston, Divya Raman, Andrew McGloin

2007 Winners

  • 1st Place: Hope Learning Center – Eric Allen, Howard Reid, Scott Sweeney, Lee Jokl
Resources

Ain Foundry – Pitch Deck Process
Foundry Business Model Canvas

Submission Portal Open! Submission Deadline is October 27th 11:59pm.