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Alumni Connections

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Alexis Ginsberg 2011

Location: New York, NY
Major: Political Science
Company: Hearts & Science (Omnicom Media Group)
Title: Associate Director, Social Media

What are your daily tasks and how do you support your organization?

I lead a team of working on the AT&T Ecommerce Paid Social business.  We manage, develop, and build strategies to drive bottom-line growth through generating orders and revenue across social platforms including Facebook, Instagram, Pinterest, Twitter, Snapchat and more!  Leveraging interesting creative units along with precise audience targeting can drive positive results for brands looking to connect and engage with users across social media.

What do you consider the most essential skills for this career?

Time management, organization, and a thirst to learn! Be comfortable in fast-paced and changing environments and always be proactive and motivated to go above and beyond.

What advice do you have for students preparing to enter the workforce?

Network! Reach out to folks who work at companies or in industries that you're interested in. Apply! Polish your resume and cover letter and use platforms like Linkedin to apply to jobs that interest you Follow up!  Be persistent and don't give up.