Skip to content

$2 million over five years

Center for Extended Reality (CXR)

Awakening the potential of AR/VR technology.

Driving the Future of Human-Computer Connection

The Center for Extended Reality (CXR) aims to help shepherd human-computer interaction’s future by combining augmented reality with contextually aware AI to positively assist human-driven endeavors. CXR will bring together academic, industrial, and government institutions to conduct foundational research, engineer technology, educate the future workforce, and develop economic opportunities.

CXR is an interdisciplinary catalyst that will leverage URochester’s deep expertise in optics, neuroscience, medicine, vision, and the humanities, as well as foster new partnerships to push the frontiers of augmented reality.

Pillars

Research and initiatives at CXR focus on:

  • Hardware—scientists and engineers will advance the physical components that enable immersive experiences, including augmented reality displays, immersive audio, world sensing, biosensing, haptics, computing, communications, batteries, and packaging.
  • Human interface—experts in engineering, computer science, and biology will work collaboratively to address human factors, perception matching, and develop contextually aware, AI-driven interfaces.
  • Applications—authorities in education and health and medicine will address the some of the most technically and socially demanding aspects of extended reality.
  • Social impact—thought leaders in philosophy, psychology, social sciences, public policy, privacy, security, and political science will address extended reality’s complex ethical and societal implications.
Fostering AR/VR Innovation

A transdisciplinary hub

The University of Rochester’s Boundless Possibility: 2030 Strategic Plan champions a bold new model of scholarship—transdisciplinary research, where teams don’t just collaborate—they combine methodologies, perspectives, and fields to reshape what’s possible. CXR emerged after a competitive, two-phase request for proposal (RFP) process beginning with 42 proposals in April 2024 and culminating in June 2025, when four transdisciplinary teams were selected for multi-year support. CXR embodies URochester’s commitment to addressing society’s most complex challenges through ingenuity and connection.

More about CXR

Leads and team

CXR has team members from brain and cognitive science, optics, electrical and computer engineering, neuroscience, and history, and regularly adding more team members from across the University.

Leadership

Barry Silverstein, CXR director

Previously serving as the senior director and chief technology officer of optics and display in Meta’s Reality Labs, Silverstein brings a wealth of experience—including as a URochester optics alum.

Nick Vamivakas

Marie C. Wilson and Joseph C. Wilson Professor of Optical Physics, Hajim School of Engineering & Applied Sciences; Professor of Physics, School of Arts & Sciences

Duje Tadin

Professor, Brain & Cognitive Sciences, School of Arts & Sciences; Professor, Neuroscience, Ophthalmology, School of Medicine and Dentistry; Co-Director of Training, Center for Visual Science

Meg Moody

Director, Mary Ann Mavrinac Studio X, River Campus Libraries

Jannick Rolland

Brian J. Thompson Professor of Optical Engineering; Professor, Biomedical Engineering, Center for Visual Science, Hajim School of Engineering & Applied Sciences; Director, NSF/IUCRC: Center for Freeform Optics; Director, R.E. Hopkins Center for Optical Design and Engineering

Susana Marcos

Nicholas George Endowed Professor in Optics, Hajim School of Engineering & Applied Sciences; Professor, Ophthalmology, School of Medicine and Dentistry; David R. Williams Director, Center for Visual Science

Mujdat Cetin

Robin and Tim Wentworth Director, Goergen Institute for Data Science and Artificial Intelligence; Professor, Electrical and Computer Engineering, Computer Science, Hajim School of Engineering & Applied Sciences

Darren Lipomi

Professor and Chair, Department of Chemical and Sustainability Engineering, Hajim School of Engineering & Applied Sciences

Benjamin Suarez-Jimenez

Associate Professor, Neuroscience, School of Medicine and Dentistry; Associate Professor, Psychology, School of Arts & Sciences; Associate Professor, Center for Visual Science

Michael Jarvis

Professor, History, School of Arts & Sciences; Director of the Digital Elmina Project; Director of Smiths Island Archaeology Project

Michele Rucci

Professor, Brain & Cognitive Sciences, School of Arts & Sciences; Professor, Center for Visual Science

Partner centers, institutes, and departments

CXR connects an interdisciplinary array of experts across science and engineering, the humanities, medicine, and education. Our members bring expertise from:

The Institute of Optics

Goergen Institute for Data Science and Artificial Intelligence

Del Monte Institute for Neuroscience

Flaum Eye Institute

Center for Freeform Optics

The Center for Visual Science

Department of Brain and Cognitive Sciences

Department of Chemical and Sustainability Engineering

Department of History

Studio X

Leadership

Meet Barry Silverstein, CXR director

Barry Silverstein ’84 is helping lead the future of AR/VR at URochester. Previously serving as the senior director and chief technology officer of optics and display in Meta’s Reality Labs, Silverstein brings a wealth of experience—including as a URochester optics alum.

Meet Barry Silverstein

A student wearing AR/VR glasses while holding their hand up
In the news

Center for Extended Reality Featured on WXXI’s ‘Connections’

From smart glasses to immersive experiences, Barry Silverstein discusses what the future of augmented reality could look like with WXXI’s Connections host Evan Dawson.

Read more