“What’s Your Strategic Plan?”

Stephen Dewhurst11 January 2014

“However beautiful the strategy, you should occasionally look at the results.” – Winston Churchill

Every organization needs a clearly articulated mission, a vision of where it wants to go, and a plan of how it will achieve that vision.  That strategic plan is the roadmap for the future – and to be effective, its implementation should be monitored continuously until goals are met.

The reality is that we live in a world of short attention spans.  All too often, we make plans, set them in motion and then walk away.  Job done.  And only much later do we look at the results – often to our dismay.

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