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"Giving the Fig"

I’m no marketing guru, but there is one rule of advertising that I think everyone should follow: if you dominate a market, never draw attention to your (smaller) competition. This is why Apple attacks Microsoft so directly in ads—for better or worse, Microsoft has a market share the size of a Chicagoan’s ...

Indie Bookstores, Google Preview, and the Interwebs

Below is a special guest post from Jeff Waxman, bookseller at Seminary Co-op in Chicago (one of the five greatest indie bookstores in America) and managing editor of The Front Table. As someone who loves independent bookstores—and worked in them for years—I really want to see them survive, but Jeff’s post ...

"Memories of the Future" by Sigizmund Krzhizhanovsky [BTBA 2010 Fiction Longlist]

Over the next three weeks, we’ll be highlighting a book a day from the Best Translated Book Award fiction longlist. Click here for all past write-ups. Memories of the Future by Sigizmund Krzhizhanovsky. Translated from the Russian by Joanne Turnbull. (Russia, New York Review Books) Since today is the day ...

Latest Review: "Monsieur Pain" by Roberto Bolaño

The latest addition to our Review Section is a piece on Roberto Bolaño’s first novel to come out in 2010: Monsieur Pain, translated by Chris Andrews and published by New Directions. This review is by Dan Vitale, a writer and editor who has written a number of pieces for Three Percent. And he definitely makes this ...

"The Skating Rink" by Roberto Bolaño [BTBA 2010 Fiction Longlist]

Over the next four weeks, we’ll be highlighting a book a day from the Best Translated Book Award fiction longlist. Click here for all past write-ups. The Skating Rink by Roberto Bolaño. Translated from the Spanish by Chris Andrews. (Chile, New Directions) Well, 2009 wasn’t nearly the “Year of ...

"The Confessions of Noa Weber" by Gail Hareven [BTBA 2010 Fiction Longlist]

Over the next four weeks, we’ll be highlighting a book a day from the Best Translated Book Award fiction longlist. Click here for all past write-ups. The Confessions of Noa Weber by Gail Hareven. Translated from the Hebrew by Dalya Bilu. (Israel, Melville House) It’s hard to write an objective overview ...

"The Zafarani Files" by Gamal al-Ghitani [BTBA 2010 Fiction Longlist]

Over the next five weeks, we’ll be highlighting a book a day from the Best Translated Book Award fiction longlist. Click here for all past write-ups. The Zafarani Files by Gamal al-Ghitani. Translated from the Arabic by Farouk Abdel Wahab. (Egypt, American University in Cairo Press) I came across The Zafarani ...