Bookstore Materials for BTBA 2010
Following on the last post about McNally Jackson, the other thing that I e-mailed to the booksellers on our mailing list was this pdf brochure/flyer that anyone can print out and use in promoting this year’s BTBA finalists.
This can be printed double-sided (just make sure to go into print settings first and indicate that the size is U.S. Letter, the orientation is Landscape, and in the print menu, be sure to turn off page scaling and turn on auto rotate and center), folded in half and handed out to customers. Or you can print two and hang it on a wall—the choice is yours.
I hope this is useful, and again, if your store does a display, send me a pic and I’ll post it as part of our ongoing BTBA coverage.