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Holy $%^&! [The More You Know]

Holy crap. After spending a week talking about $.99 ebooks and their influence on culture (see this article, and today’s podcast) this story from Reuters takes my “concerns” and EXPLODES them:

Spam has hit the Kindle, clogging the online bookstore of the top-selling eReader with material that is far from being book worthy and threatening to undermine Amazon.com Inc’s publishing foray.

Thousands of digital books, called ebooks, are being published through Amazon’s self-publishing system each month. Many are not written in the traditional sense.

Instead, they are built using something known as Private Label Rights, or PLR content, which is information that can be bought very cheaply online then reformatted into a digital book.

These ebooks are listed for sale — often at 99 cents — alongside more traditional books on Amazon’s website, forcing readers to plow through many more titles to find what they want.

Aspiring spammers can even buy a DVD box set called Autopilot Kindle Cash that claims to teach people how to publish 10 to 20 new Kindle books a day without writing a word.

This new phenomenon represents the dark side of an online revolution that’s turning the traditional publishing industry on its head by giving authors new ways to access readers directly. [. . .]

Some of these books appear to be outright copies of other work. Earlier this year, Shayne Parkinson, a New Zealander who writes historical novels, discovered her debut “Sentence of Marriage” was on sale on Amazon under another author’s name. [. . .]

Kindle spam has been growing fast in the last six months because several online courses and, ironically, ebooks have been released that teach people how to create a Kindle book per day, according to Paul Wolfe, an Internet marketing specialist.

One tactic involves copying an ebook that has started selling well and republishing it with new titles and covers to appeal to a slightly different demographic, Wolfe explained.



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