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University Marketing and Communications
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Ever better leadership

Leadership and institutional communications

We partner with University leaders to provide clarity in critical moments—shaping strategy, guiding change, and crafting messages that reach the right audiences with impact.

Providing clarity in critical moments

Occasionally, leaders across the University have communication needs and goals that require specialized support. These leaders include the president, provost, deans, directors, and anyone else overseeing an administrative or academic unit. We’re designed to be advisers and partners in helping them provide thought leadership and achieve their communications goals.

Areas of expertise

Our consultations and services can be tailored to the project or issue at hand and can scale depending on the level of support needed. However, we specialize in shaping and communicating vision and values, strategic priorities and initiatives, and crafting messages that have a University-wide impact on the current and extended Rochester community.

The first step for almost any request will be to determine who the primary audiences are and to establish how we can coordinate efforts across the institution to ensure clear and effective communication.

Let’s have a conversation

You may need less help than you think, or you may need to take a different approach than you planned. We can help you determine the best course of action.