Build your knowledge and find new resources.

The Ain Team – a group of active, dedicated, and diverse student entrepreneurs – have begun to curate an accessible list of resources for fellow innovators, people just finding their interest in entrepreneurship, and anyone else who wishes to think outside the box.

Stripe

Helps with: eCommerce

recommended by Shelley C.

Slack

Helps with: Team Collaboration

recommended by Akshay R.

TikTok

Helps with: Social Media Marketing

recommended by Lakeya C.

Trello

Helps with: Project Management

recommended by Lila B.

MailChimp

Helps with: Email Marketing

recommended by Michael G.

Upwork

Helps with: Project Management

recommended by Ibrahim M.

Weebly

Helps with: eCommerce

recommended by Fabiola N.

Shopify

Helps with: eCommerce

recommended by Michael G.

GitHub

Helps with: Software Development

recommended by Akshay R.

Twitter

Helps with: Social Media Marketing

recommended by Michael G.

Wix

Helps with: Website Building

recommended by Maxwell A.

Nimble

Helps with: CRM

recommended by Snigdha T.

Figma

Helps with: UX/UI Design

recommended by Shelley C.

Contacts+

Helps with: Network Management

recommended by Snigdha T.

Monday.com

Helps with: Team Collaboration

recommended by Maxwell A.

Retire Young Retire Rich

by Robert T. Kiyosaki

recommended by Maxwell A.

Maxwell: “Want to learn about investing, borrowing, or do you want to retire early? Robert Kiyosaki lays it out for you in this book, which is part of the Rich Dad Poor Dad series.”

Tech Boss Lady

by Adriana Gascoigne

recommended by Thalia C.

Thalia: “It is empowering to read about how other women have entered and built their companies in the tech industry. This book provides a glimpse of the challenges and learnings entrepreneurs undergo while starting and running a new company.”

Rich Dad Poor Dad

by Robert T. Kiyosaki

recommended by Mazen M.

Mazen: “The Rat Race is a concept that most people are stuck in without realizing it. I highly recommend this book to people who are looking to build up the amount of money they have, especially people who are stuck in a cycle of living paycheck to paycheck.”

The 48 Laws of Power

by Robert Greene

recommended by Maxwell A.

Maxwell: “Everyone wants some level of power (some people not so much, but others grow into it). But, very few people know there are laws to attaining and/or keeping such power. Read the book!”

The Innovator’s Dilemma

by Clayton M. Christensen

recommended by Thalia C.

Thalia: “In business there is never a right answer. Read about how some companies that were industry leaders had to shift their strategy or face bankruptcy.”

Platform Revolution

by Geoffrey G. Parker, Marshall W. Van Alstyne, and Sangeet Paul Choudary

recommended by Guru P.

Guru: “The book mainly aims at understanding the various aspects of online product marketing and product growth management. It analyses different platforms to extract the key differentiators that helped them succeed. As every one of us is now moving into an ever-evolving online platform, this is a good read for those who want to work on online product management.”

7 Habits of Highly Effective Teens

by Sean Covey

recommended by Lakeya C.

Lakeya: “We are people of habit. Our habits are what make us successful or keep us in a position we desire to move from. This book talks about seven ways we can improve our habits to be more successful in life. (I have applied these steps in my life and I’ve seen a significant change for the better.)”

Hit Refresh

by Satya Nadella

recommended by Guru P.

Guru: “The book Hit Refresh is an autobiography of the current CEO of Microsoft, Satya Nadella. In this, he talks about his life experiences growing up in India, and how aspects of playing sports such as cricket really helped his get in shape as a leader. At each obstacle he faces, he ‘hits refresh’ and moves on. It is surely a must read for those who want to understand an immigrant’s journey to running a trillion dollar company!”

The GaryVee Audio Experience

hosted by Gary Vaynerchuk

recommended by Lila B.

Lila: “The GaryVee Audio Experience, hosted by Gary Vaynerchuk (entrepreneur, CEO, investor, vlogger, and public speaker), is one of the most popular marketing and management podcasts on many podcast streaming services. Episodes vary in format and style. Listeners will hear episodes composed of #AskGaryVee Q&A with his social media followers, as well as keynote speeches on marketing and business, and segments from his DailyVee video series. Some episodes also include interviews with business leaders and ‘fireside chats’ that cover Vaynerchuck’s thoughts on new and current trends in marketing and management.”

Stanford Innovation Lab eCorner

hosted by Tina Seelig

recommended by Lila B.

Lila: “This series supplies practical tips on innovation regarding design thinking strategies and originality mined from Stanford Professor of the Practice Tina Seelig (an alum of UR!) and other experts on experimentation and creativity. Stanford Innovation Lab is particularly useful for business students in search of challenging their creativity and gaining an understanding of advanced planning.”

Women at Work (HBR)

hosted by Amy Bernstein, Amy Gallo, and Nicole Torres

recommended by Lila B.

Lila: “Women at work is a series that contains conversations directed toward women in the workplace. Episodes advise businesswomen on how to relieve stress, the importance of joining a sisterhood, and claiming credit for the recognition they deserve. This podcast is unique as it advocates for women’s rights in places of employment. By providing listeners with confidence and support, Women at Work is a podcast that encourages women to lead a business with authenticity.”

Trailblazers.FM

hosted by Stephen A. Hart

recommended by Lila B.

Lila: “Trailblazers explores stories of today’s successful black professionals, entrepreneurs, and leaders. The speaker, Stephen A. Hart, is a Brand Alignment Strategist working to guide entrepreneurs through his exclusive process of building a personal brand that is “authentic, impactful and profitable.” Trailblazer’s content is very family-based as Hart puts in the effort to mention his personal life and his own experiences of how he became a millionaire through his career.

Have a question for an Ain Team member or Ain Center staff? Feel free to reach out via AinCFE@rochester.edu and we’ll be in touch!